we exist so your brand looks its best.
Services
We are wildly capable, and up for any challenge.
CREATIVE DIRECTION
An ideal option for startups, entrepreneurs, or small businesses with a lot of projects in the works, Studio Eighty Seven’s Creative Direction service is the design conductor to your brand’s visual symphony—ensuring all efforts harmoniously communicate your intended messages. When we oversee all your creative projects—either on our own or in communication with your CFO, marketing team, and other decision-makers—you have an experienced team deftly orchestrating the big picture and serving as the creative touchpoint so you can focus on the daily operations of your business. The sooner you bring us into your conversations, the better, as we can likely save you time and money—but we love a challenge, and are happy to jump into this role whenever you are ready.
Creative Direction Services may include oversight of the following:
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Brand Discovery + Development
Brand Audit
Logo Design
Logo Animation -
Website Design + Build
Website Architecture
User Experience Design
User Interface Design
Web Icon Design
Infographic Design -
Signage Design
Product Packaging Design
Merchandise Design
Postcard Design
Brochure Design
Poster Design
Trade Show Booth Design
Menu Design
Editorial Design
Advertising Design
Presentation Design
White Paper Design
Social Media Content Design
Animated Typography Design Stationery Design – Business Cards, Letterhead, Envelopes, Buckslips -
Custom Illustration
Artwork Commissions
Children’s Book Illustration
Book Cover Design
Book Illustration
Editorial Illustration
Album Cover Art
View Our Work
Branding + Logo Design
Arguably the most important public-facing aspect of your business, your branding is your visual identity. Our branding and logo design services lead us on a journey of discovery—together. We begin with the genesis of your brand, travel through time to your future goals, and along the way, unearth the heart and soul of your business so that we may represent it visually. When we’re through, we will arm you with a comprehensive toolkit to ensure that your brand standards—colors, fonts, placement, and usage—remain consistent across all future branding placement.
Branding and logo design services may include:
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If you’re thinking of changing your branding, but aren’t quite sure what changes you need, a brand audit is likely your perfect first step. Through this process, Studio Eighty Seven will examine all current brand touch points, identify any inconsistencies or areas for improvement, and recommend ways to move forward.
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We are often heard saying “a brand is more than your logo.” That “more” translates to brand discovery and development—an invaluable process ensuring we are on the same page regarding your brand goals. Studio Eighty Seven will identify and outline a high-level brand strategy to define your brand voice, identify your audience, and highlight a visual path forward.
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As part of the Brand Discovery + Development process, we will provide conceptual presentation of your brand’s visual identity including…drumroll, please…your logo.
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Moving logos make a powerful impact, and can enhance even the simplest typeface logo. Our custom logo animation will lend your brand extra wow-factor to use across a variety of media.
Explore Brands We Have Brought To Life
WEBSITE Design
Studio Eighty Seven’s custom website design and construction caters to your every wish. Via a thorough discovery process guiding us through your aesthetic tastes, functionality needs, and long-term business goals, we will recruit and/or collaborate with all parties required to create the web presence of your dreams—showing you various design concepts along the way. Post-launch, we are happy to remain part of your team, and continue managing your site, or teach you how to manage it in-house.
Website design services
may include:
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With a focus on custom Squarespace 7.1 website design and development, the Studio Eighty Seven team also has experience across a variety of other platforms, including Wix, Shopify, Square, Subbly, and Wordpress. Our discovery process ensures you choose the right platform to meet your long-term business goals, as we guide you every step of the way.
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Our Website Design + Build process allots ample time at the project outset to organize site content in the most accessible way possible for your site visitors. We’ll deliver a high-level site architecture plan prior to the build, which—in some cases—will involve URL mapping, to ensure all pages are accounted for.
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During the design process, we may suggest breaking up written content with illustrations, photos, and icons to highlight your site’s most important information. We’ll design and deliver all your website assets, and in some cases, give your team the tools to update them as needed.
BROWSE WEBSITES WE HAVE LAUNCHED
à LA CARTE GRAPHIC DESIGN
In addition to our comprehensive Creative Direction, Branding, and Website Design services above, we are happy to tackle one-off projects of all sizes.
CHOOSE ANY of our myriad services,
including:
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Stationery Design:Business Cards, Letterhead, Envelopes, Buckslips
Signage Design
Product Packaging Design
Merchandise Design
Postcard Design
Brochure Design
Poster Design
Trade Show Booth Design
Menu Design
Editorial Design
Advertising Design
Presentation Design
White Paper Design
Social Media Content Design
Animated Typography Design -
Custom Illustration
Artwork Commissions
Children’s Book Illustration
Book Cover Design
Book Illustration
Editorial Illustration
Album Cover Art -
How does your brand extend to your product packaging? Studio Eighty Seven has experience designing labels and boxes for a variety of industries.
Have something else in mind? Try us—we love a creative challenge!
OUR CLIENTS ARE RIDICULOUSLY GOOD LOOKING
BROWSE OUR PORTFOLIO
“Design is the silent ambassador of your brand.”
Meet OUR FOUNDER + Creative Director
Natalie J Leroux
With a client roster peppered across the United States, Founder + Creative Director Natalie Leroux has established Studio Eighty Seven as a nationally pursued resource for industry-diverse startups, small businesses, and entrepreneurs seeking a resonant, memorable visual presence.
For good reason: prior to launching Studio Eighty Seven, Natalie’s design career began with a world-renowned portrait photographer in New York City, and quickly earned her freelance work across the Northeast before she landed at prominent Boston advertising agency, Gupta Media, which specializes in performance marketing for the world’s biggest brands. At Gupta, she rose to Creative Director, and during her tenure—in addition to leading design teams through large-scale branding and conceptual video projects for major recording artists and internationally recognized companies including Walt Disney Music Group, RCA, and Sony Music’s Legacy Recordings—served as Lead Designer on the 2015 Governor’s Ball Music Festival poster artwork, which helped earn the team two Internet Advertising Competition Awards: Best Events Integrated Ad Campaign and Best Music Integrated Ad Campaign. Along the way, Natalie—who had fallen in love with branding and logo design in college—wound up rebranding Gupta itself and realized another chapter of her professional journey was calling her name.
She soon launched Studio Eighty Seven, offering services representing her full spectrum of talent and acquired experience—shifting from Creative Direction to Branding + Logo Design to Website Design and all manner of À La Carte Graphic Design according to the needs and wishes of each client. Connection is at the heart of everything Natalie does through Studio Eighty Seven—connecting with clients and industry partners, connecting her clients to the ideal team of industry partners for any given project, and leading each team to connect clients’ unique business goals and inspiration to their ultimate visual presence. Though personally inspired by vintage ephemera, pop art, the natural world, and the endless parade of global artists showcasing their talent on social media, Natalie prides herself on creating custom design that fits for her clients—rather than fitting clients to her style—and seeking unique project-by-project inspiration guided by their goals.
Through it all, Natalie’s spirit of fun and glimmers of her Gemini identity shine through Studio Eighty Seven’s polished, professional processes. She is an organized free spirit, a pragmatic innovator, classic yet eccentric, and in spite of her vast experience, approaches each new project with the eyes of a rookie—to ensure no detail or point of view are left unaccounted for.
Natalie, recipient of an American Institute of Graphic Arts (AIGA) Best of New England Award and winner of GDUSA design awards, possesses an unfettered passion for letters, fonts, and typography that frequently spills into her personal life—whether family and friends like it or not. Fondly dubbedThe Fontster, and The Titan of Typefaces, Natalie holds a Bachelor of Fine Arts in Graphic Design from Rochester Institute of Technology, and lives lakeside with her family where Maine’s border meets New Hampshire. When she’s not designing, she’s likely running a half-marathon, tangled in a creative yoga pose, exploring New England with her family, or otherwise actively enjoying the great outdoors.
We’re proud to provide a wide range of services, collaborating with a top-shelf network of professionals whenever client needs call for specialized expertise outside our wheelhouse.
Our Clients
BUSINESSES SERVED
B2B
Communications
Content Creators
Craft Beer/Wine/Spirits
E-commerce
Education
Engineering
Fashion
Finance
Fitness
Food & Beverage
Health/Medicine
Insurance
Interior Design
Law
Lifestyle
Municipal
Non-Alcoholic/Sober Curious
Non-Profits
Pet Products
Political Campaigns
Real Estate
Retail
Restaurants
Social Influencers
Trades
Weddings
Don’t see your business or industry on this list? We’re up for the challenge.
Studio Eighty Seven Awards & Recognition
“Lalone Marketing is what it is today because of its partners, vendors, and clients. Especially the ones that effortlessly “stick.” That’s Studio Eighty Seven. Every single client of mine knows Studio Eighty Seven because I take them where ever I go.”