Rochester Child Care Center (RCCC) is a non-profit child care center that provides quality, nature-based child care at an accessible price for families in the Rochester, New Hampshire area. Studio Eighty Seven was tasked with updating their site so that it better reflected and communicated RCCC’s mission, values, and programs, and provided access to information and resources to prospective and current families. Working closely with the RCCC team, Studio Eighty Seven transitioned the site from Wordpress to SquareSpace 7.1 while defining a new visual language—including a defined color palette and typography—for the brand. Drawing inspiration from RCCC’s new exterior signage the site is bold, colorful, and easy to navigate. It also features custom icons and illustrations that break-up text heavy pages, and visually communicate a nurturing and engaging child care environment. Better still, behind the scenes, the site is easier for the RCCC team to update in-house cutting website maintenance costs.