Eighty/Twenty
Eighty/Twenty is an escapist lifestyle brand for women 45 years young and above who crave content that makes them look and feel their fabulous best. A curated collection of recipes, beauty, health and wellness tips, and products. The visual identity is anchored by custom script inspired by a vintage, beachside destination, and is paired with an abstract representation of the sun. Whimsical watercolor illustrations were additionally created to highlight topics on the website.
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